BlogJanuary 26, 20258 min read

What Really Makes a "Great Author" (It's Not What You Think)

What Really Makes a "Great Author" (It's Not What You Think)

When we imagine a "great author," we often picture someone with a university degree, perfect writing, a tortured but gifted artist, or a wall lined with awards. We think of authors like Diana Gabaldon, T.S. Eliot, C.S. Lewis, or Ayn Rand, and see them as the status quo.

This image can feel intimidating, especially if you're just starting out or considering an independent route of publishing. You may be asking yourself questions such as:

  • "Am I qualified to write a book?"
  • "Who would want to read what I have to say?"
  • "Do I need credentials, fame, or a perfect manuscript before I begin?"

These questions are normal!

When you start out believing that your work should look like a bestseller on the first try, how could you avoid them? You probably already know this, but writing a book is hard. In Why I Write, George Orwell (1948) famously wrote:

"Writing a book is a horrible, exhausting struggle, like a long bout with some painful illness. One would never undertake such a thing if one were not driven on by some demon whom one can neither resist nor understand."

But we have to remember that these thoughts are rooted in myths about authorship, fallacies that prevent excellent authors from achieving their dreams every year.

The truth is: being a good author is far more attainable than most people assume. It has far less to do with status or perfection than it does with clarity, commitment, and purpose. Let's reset the conversation. Keep reading while we dive into the three most popular myths that stump writers.

Myth #1: Great Authors Are "Born Writers"

One of the most persistent misconceptions is that great authors are born with exceptional talent. When you look at it this way, writing is a gift you either have, or you don't.

In reality, writing is a skill that develops through practice, feedback, and persistence. A simple search on "how to improve writing skills" yields hundreds of results for articles, infographics, and templates. For example, a Coursera article titled "7 Ways to Improve Your Writing Skills."

Many well-known authors have openly shared that their early work was far from impressive. What set them apart wasn't innate brilliance, but the willingness to keep writing anyway.

"Almost all good writing begins with terrible first efforts. You need to start somewhere."
Anne Lamott

Good authors aren't perfect writers. They are committed learners who improve over time.

Myth #2: You Need to Be an Expert on Everything

Another barrier for aspiring authors is the belief that you must be the ultimate authority on your topic before you're "allowed" to write about it.

But readers aren't always looking for experts; they're often looking for guides. If you have ever thought about publishing with an independent or hybrid publisher, then you have been in the exact same place as your readers. You don't need perfection; you want integrity, accountability, and support.

A good author doesn't claim to know everything; instead, they:

  • Speak honestly from lived experience
  • Share lessons learned along the way
  • Respect the reader's intelligence and curiosity

If you are a few steps ahead of someone else, your perspective already has value. Whether you write a book on philosophy, romantic fiction, a Christian memoir, social and political activism, or anything else, all that matters is connecting with your audience.

According to The Grossman Group, readers often connect more deeply with authors who are relatable and transparent, not untouchable experts. When you write with your audience in mind rather than your own credentials, you can create something that your audience will resonate with.

Myth #3: Your Book Should Appeal to Everyone

When someone begins their journey as an author, it can be exhilarating. It can feel soul-crushing when readers may be disinterested. Naturally, we believe that everyone who reads our book must enjoy it to be considered a "great book." The reality is that trying to appeal to everyone is one of the fastest ways to lose clarity and kill a project before it has started.

Strong storytellers understand who they're writing for and why. They identify their core audience, the people who will rave and share their book with anyone who will listen. This core audience will do that because they were truly engaged by what they read.

A great author:

  • Knows their intended audience
  • Writes with a specific reader in mind
  • Is comfortable knowing their book won't be for everyone

Regardless of how long you have been writing or how good it is, selecting your ideal reader will strengthen your story. When readers can emotionally connect to you, your characters, or your story, then they are more likely to buy, promote, and represent your book and brand.

Real Qualities That Are Actually Successful

If we strip away the myths, we are led to a clearer and far more encouraging picture. Being a successful author rests on a few key traits. Here are some of the qualities that our best-selling authors have in common.

Purpose

Your purpose doesn't have to be saving the world, writing the next Harry Potter series, or ending up on Good Morning America. What matters is that you have a reason and that you are keeping it at the forefront of what you write. That purpose might be:

  • Sharing a message or story
  • Leaving a legacy
  • Helping others navigate a challenge
  • Building credibility or a platform

Before you start writing, start by asking yourself questions like "why am I writing this," "what do I hope to achieve with my book?" When you can answer these questions, you can be sure that it will show in your writing.

Consistency

Many people who start to write because they feel inspired usually end up writing tons of material in the beginning but then hit a low point where they struggle to write anything at all. That is because inspiration and motivation are usually fleeting, and writing is all about long-term habits.

Great authors are those who show up to write regardless of what is going on in their life. A good example is Stephen King, famous for stating his writing goal is six pages of content, or three to four hours daily. While it is safe to say that this quota isn't right for everyone, it's important to remember that writing is all about repetition over time.

To make it to the finish line, start with a consistent schedule of writing, whether that is every day, once a week, or once a month. Even if these are short sessions, the consistency will add up over time and reward those who put in the work.

Openness to Feedback

Constructive criticism is the lifeblood for creating a polished manuscript and producing a book that resonates with your audience. Many authors avoid this because it is difficult to hear criticism over a piece that you have spent countless hours on. However, no well-written book is complete without multiple rounds of revisions, usually based on others' feedback.

Great authors will:

  • Ask for criticism on their book
  • Provide early copies to beta readers to get unbiased feedback
  • Incorporate comments from your readers to improve your story

No book gets written in a vacuum, and as your book undergoes each round, it is vital that you ask for feedback from those around you. This is especially important in independent and hybrid publishing, where the responsibility for editing, revising, and polishing your book falls on you.

Willingness to Learn

Publishing is a huge industry, full of up-start independent publishers, hybrid authorities, and traditional publishing houses. As technology has changed, so has the publishing landscape. For an author to navigate the choppy waters of book writing, they must understand:

  • How books are produced
  • How readers discover books
  • How marketing supports long-term success
  • What their role is in all of it

Courage

While authors usually get stuck focusing on their writing ability, credentials, or experience, they don't usually think about courage as a winning trait.

Putting words into the world takes bravery. Producing something that may or may not be well received is daunting. Committing through doubt, indecision, and rough patches leads to real success.

"A professional writer is an amateur who didn't quit."
Richard Bach

Great authors write despite fear, doubt, or uncertainty. They understand that confidence inspires action, not the other way around.

Great Authors Are Made, Not Discovered

The idea that authors must be "chosen" or "validated" before they begin keeps countless meaningful books unwritten. In today's publishing landscape, authorship is more accessible than ever, but success still depends on preparation, support, and informed decisions.

Being a great author doesn't mean having all the answers. It means being willing to learn, knowing your purpose, staying consistent, and having the courage to push through doubt.

If you feel called to write, there's a reason.

Ready to write but need help getting started? Visit our blog to explore more on the need-to-know information for independent authors.